Project overview

Electron is an e-commerce app only for Electronic equipments and Gadgets.It features various items such as TV, Mobiles, Cameras, Laptops and many more.

The problem:
One of the biggest flaws in many e-commerce app is the fact that a limited number of Products are available in the Electronics section.Not all Gadgets we want are listed.
The goal:
We developed an App such that it only contains Electronics products only. We have focused only on the electronics items.We have made it easier and more user interactive for the users who likes electronic gadgets.

Understanding the user

We conducted five interviews to gain insight on what users want out of their Electronics shopping services: Users want all of their Newly added products in one place to save time when deciding and finding what to Buy and order. Customers are not interested in random recommendations that are not tailored to their preferences. Customers always wanted a platform mainly focused on the Electronics items only.

Persona

Pain Points :

                          
 

User Journey Map :  
Raju's
user journey revealed how helpful it would be for
users to have access to a dedicated Electronics app.